Wednesday 16 April 2014

Q4- Who would be the audience for your media product?



Conventionally thriller films tend to be aimed at older age categories due to a lot of the common conventions making films not appropriate for younger children and this is something my media product would follow. I believe my main audience for my media product would be older teenagers aged 15 and above.  


 

This is because when carrying out my research it was proved that the age category who watches the most thriller films is people aged 17 – 21; therefore I don’t believe targeting an older audience would be as successful. If producing this film, this age category would probably the most economically successful as they most commonly visit the cinema in there spare time.

Another reason for targeting this audience is due to the narrative of the product, parents may see it is unrealistic and boring and therefore not appreciate the tension being built throughout, and however, people of a younger age enjoy the fictional aspect of thriller films. I would not aim my product at anyone younger than 15 because in order to do this I would have to ‘soften’ the narrative and this would most likely result in me losing the interest of my main target audience. I looked into the age allowance of the top thriller films, and they nearly all had an age boundary of 15 or 18, therefore suggesting they are targeting a similar market and they have been successful. 

Both my secondary and primary research enables i have chosen the correct demographic for my product, as from previous films, this has been the most successful, and my primary research suggests this age category will be the most interested.